Cuban: Facebook knowingly runs AI deepfake scam ads; docs say $16B fraud revenue

Posted by randycupertino 18 hours ago

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Comments

Comment by nkrisc 16 hours ago

Make advertisers liable for the ads they run. Force them to vet ads or simply not run ads.

If Meta is accepting so many ads they can’t review them then too bad for them. Hire more people or accept fewer ads.

Ideally this will result in a complete obliteration of the ad industry with only a small number of high quality ads surviving.

Comment by sjdh76 15 hours ago

The advertising industry is run by people trained for centuries to do one thing well - find ways to mine your finite Attention. This is what they spend their mind on 24x7. They have discovered thousands of ways to do it. So blocking one or two paths at a time doesnt do anything useful.

Human Attention so far is not treated as a scare natural resource. So there is a free for all overfishing of the finite pool going on.

Since politicians/lawmakers also use the same mechanisms to harvest attention the Ad/Ad tech industry has regulatory capture. It will never collapse just like Big Tobacco is happily chugging along baring some major public catastrophe.

Comment by nixon_why69 14 hours ago

Blocking a few of the biggest paths absolutely can work, look at 20th century TV with a few big networks. You couldn't easily get wide distribution of anything too bonkers.

We already have a form of this for the internet that you can see if you visit sketchy pirate websites, you don't see those ads for porn games on facebook or any reputable website. They get flagged by adsafe and/or the ~15 or so big exchanges. So it's possible, it's just a question of will.

Comment by monster_truck 11 hours ago

Actually, you do see ads for those things there, and on instagram, and on threads, and many much stranger and more fucked up things. That's part of the entire problem.

These kinds of ads aside, I've also seen offers of free shit from amazon sellers in exchange for positive reviews, "legal"/unscheduled drug analogues, flavored nitrous (free shipping!), unrestricted gambling/prediction markets, and oddly enough cellular/wifi jammers where the ad was specifically targeting semi truck drivers (I do not drive a semi truck, gamble, or search for unscheduled drug analogues, nor do I have an active amazon account)

Comment by Melatonic 49 minutes ago

I don't use Instagram anymore but I remembering being able to go into the settings and turn off ads for alcohol and other categories. Once I did that I only got ads for honestly fairly relevant stuff (like hiking and running gear).

So obviously they have the power to filter and recognise this stuff properly

Comment by coldtea 6 hours ago

>Actually, you do see ads for those things there

At a very smaller rate.

Comment by pixl97 3 hours ago

The rate should be zero, or very very close to it.

Comment by mschuster91 8 hours ago

> and oddly enough cellular/wifi jammers where the ad was specifically targeting semi truck drivers

That one is about fighting back against employer surveillance, and it's not just limited to semi truck drivers any more, people are also really interested in fighting back against their car snitching on them to their insurance.

Comment by kakacik 4 hours ago

> I do not drive a semi truck, gamble, or search for unscheduled drug analogues, nor do I have an active amazon account

Yeah yeah yeah but what about those stranger and more fucked up things? They come from someplace like fingerprinting your browser, no? A genuine question, as a user of firefox + ublock I simply don't see them, not on desktop not on phone. The only ads I rarely see are some given server decides to host themselves.

Comment by whiplash451 6 hours ago

20th century TV created a bottleneck via a hard-limited set of channels. We seem to be going the opposite direction now, which each platform spawning an unlimited number of "channels".

Comment by ruidnd37434 13 hours ago

customary reminder that things can be better…

“things are bad” is a good reason to align your work towards things that make life better

As hard as that may be, it’s where progress rather than backsliding comes from

We should champion every effort for improving the conditions rather than restate things are bad

Comment by zbentley 13 hours ago

Case in point: we used to say all the same things GP said about advertising about businesses that used child labor. Now there are far, far fewer of them.

Comment by Melatonic 47 minutes ago

Exactly. Just saying "we're gonna always have 7 day work weeks with children dieing in factories and unsafe conditions!!" Is exactly the kind of catastrophising and attitude that gives those in power continued power.

Fight back. Organise. Get shit done in real life

Comment by pixl97 3 hours ago

Moloch problems are rarely solved by individual actions against the issue. That is, because they are legal and profitable, it's going to be very difficult to make a living in the radius of an industry that does ads that does not use these tactics. At the end of the day we need to eat. Corporations that use these crappy methods are apt to grow larger and richer than moral ones, making it doubly difficult to make that living.

Hence the best call of action is to push for industry regulation forcing a level market.

Comment by sjdh76 11 hours ago

You are right. I'll reframe it to - Human Attentiom needs to be treated as a scarce finite resource. Otherwise they have many different ways to overfish.

How to make that happen is the trillion $$$ question.

Comment by libertine 3 hours ago

This isn't about advertising tactics, it's about lack of regulation.

Comment by Utilera 8 hours ago

[flagged]

Comment by kraf 12 hours ago

Those platforms should be liable for _everything_ they show, because they choose what gets shown to you. I think it's completely messed up that they just get to say "oh it's not me, it's the algorithm". It's so very very overdue.

Comment by iririririr 12 hours ago

bad take. that's the lane censorship we have today. on tiktok, even gun related channels have to say "pewpew". and book review people have to say "unalive" when describing a plot. it's borderline ridiculous.

now, advertises on the other hand. there is no excuse why companies making obscene profits can't be liable for now vetting obvious scams.

Comment by shusaku 12 hours ago

The solution isn’t censorship. Instead it should kill algorithmic feeds. A company is responsible if their algorithm rewards harmful content. Meanwhile, “just show me what I’m following in chronological order” is unbiased, and worked fine for years

Comment by mrngld 4 hours ago

That's exactly what the algorithm is trying to do that forces people to say silly things like "unalive" or "PDF file" to avoid its wrath. The problem is, one persons "harmful content" is another persons innocent book review, or even just a reading of the daily news.

That sort of algorithmic nonsense shouldn't be mandated by you and your opinions of harmful content or anyone else. Should be optional. Let me have a straight chronological feed, but let me set via parental controls something much stricter for my kids. For example.

Comment by 4thguy 11 hours ago

Excellent job of putting my feelings in words. But to add to that: if an algorithmic feed has to be present, it should not pull people down an engagement hole without showing something different once in a while. acebook, for example, inject ads in curated feeds, so it is possible to show people things that are not a part of the "algorithm" if they have an initiative to do so

Comment by contubernio 11 hours ago

If you knowingly distribute something fraudulent you should be liable even if someone else is paying for it and you automated everything.

Ethically it's not much different than knowingly selling goods someone else stole.

Comment by ElProlactin 10 hours ago

> If you knowingly distribute something fraudulent you should be liable even if someone else is paying for it and you automated everything.

That's why they "automate" everything. So that they can claim no knowledge.

Comment by Veserv 2 minutes ago

Actually, "knowingly"[1] is a specific legal term that accounts for that. Deliberate ignorance or a reckless disregard for the truth are adequate to meet the standard. That is the legal standard most commonly used for such laws instead of "actual knowledge" which is the standard requiring positive knowledge.

[1] https://www.law.cornell.edu/uscode/text/31/3729#b_1

Comment by nkrisc 8 hours ago

But that’s the point, automating it shouldn’t absolve you of responsibility.

“I didn’t know my automated lawn mower was running over children!”

Comment by ElProlactin 7 hours ago

I didn't suggest it should mean the company was not responsible. I'm just stating how these companies view the issue and operate.

Comment by pllbnk 10 hours ago

I have been saying this for many years but about customer support. It should be mandated by law that when a customer wants to reach out to a live person, they should be able to do so in a reasonable time.

Comment by scotty79 9 hours ago

That's completely orthogonal.

Comment by pllbnk 6 hours ago

Orthogonal in the business area. But in agreement with the fact that they should hire more people instead of automating every process with non-deterministic tools. You can demand accountability from people, not from agents.

Comment by scotty79 5 hours ago

Orthogonal in a sense that I'd like to see advertisers held accountable, but not through customer service. If I need to talk to a human to resolve anything, for me the system has already failed completely.

Comment by littlecranky67 9 hours ago

Who is the customer and how much are they paying for customer support? Because on Meta, the person visiting the website is not the customer.

Comment by pllbnk 6 hours ago

They absolutely are. They are paying with their data rather than cash.

Comment by choo-t 8 hours ago

Meta does sell ad-free membership for Instagram and Facebook, it should make the subscriber a customer.

Comment by drawfloat 8 hours ago

That's not really true anymore since they started offering subscriptions.

Comment by howard941 4 hours ago

FB's paid customer support for users has not been helpful to me. Their support staff can't explain how their policies are implemented. They lie to users who manage to wade through the automated support morass. And when you speak to a human you discover they're incapable of correcting mistakes.

Comment by ulrikrasmussen 12 hours ago

I want ads to be confined to product directories where sellers can advertise their products in a standardized format, and where people can go search for products when they feel like buying something, not because some platform decided to push it in their face. Product directories should be run by consumer-owned cooperatives to make sure incentives are aligned with the consumers and commercial for-profit ad directories should be illegal.

The business model of ad-tech destroys everything it touches. It is virtually impossible to find a game on Play Store which is actually designed to be fun, they are all designed to manipulate you into watching more ads (most being ads for other games manipulating you to watch more ads).

It is time to just outlaw this nonsense.

Comment by raxy 7 hours ago

Just wanted to say, I think this is actually a really good idea.

My (honestly hardliner) view for a while has been that ads shouldn't exist. If a product was really good (and was in demand) a consumer would seek it out. This would entail the consumer knowing first the problem they want to solve, and then secondarily what the solution might look like, and once having found a few different products that satisfy their solution, carefully analysing each and working out which one they want.

Your idea of a directory neatly aligns with the way I view the market. Nobody should be putting an advertisement in front of people, they should be sought out when a need has to be met.

Not to mention the amount of environmental problems, human time and labour we could spare if our world wasn't oriented around fashions, trends, and attention harvesting.

I'm sure such a setup would devastate the world economy, so obviously it'll never happen. We need everybody to be sat away designing, manufacturing, transporting and marketing junk to each other all the time, to keep the market ticking. Sometimes the current adtech-led / "gamblification" of the economy makes me imagine we're in the endgame, pretending that fad creams, supplements, gadgets and trinkets are somehow worth something, and therefore, so is all the advertising that is being used to sell it.

Comment by ulrikrasmussen 7 hours ago

Exactly. In principle I understand the point of ads from a market perspective; their purpose is to inform potential buyers of the existence of products that they would not otherwise know about, thereby making trades happen. It increases competition and helps reduce prices by presenting competing products to customers.

These are good effects, but they are not the only effects of an unregulated advertisement market optimizing for profit. In the current ad-tech market, the information is increasingly of the mis-information or dis-information type, and we have whole platforms whose central purpose is to attract the attention of people just to show them ads. None of that is good for anyone but the ad-tech companies, and this has to stop.

I know that a total ban is probably unrealistic, but we desperately need some kind of regulation which takes the advertisement distribution away from these companies and lets it be controlled by someone else, preferably non-profit organizations that actually optimize for maximizing the amount of useful and truthful information that is distributed to customers. Murdering Meta is a very happy side effect of that.

Comment by 1 hour ago

Comment by iririririr 12 hours ago

100% of ads exist to create demand. at all points in history. ever.

you're basically suggesting the complete elimination of the entire advertising industry.

Comment by dbtndm 10 hours ago

it is often wrong nowadays to say that ads are for marketing purposes. most of adtech is created solely to track your activities and aggregate them into your shady "marketing profile". then the rest of adtech is created to rinse and wash money, not to attract customers at all.

Comment by ulrikrasmussen 11 hours ago

Yes, because it shouldn't be an industry maximizing profits at the expense of basically engaging in large-scale manipulation and misinformation. Advertising can still exist, but it should be by the terms of those the ads are targeted for, and not the terms of the ad-tech companies that profit on just showing more ads.

Comment by nkrisc 8 hours ago

Yes, please.

Comment by floren 12 hours ago

[dead]

Comment by raxy 8 hours ago

Don't tempt us all with a good time.

Comment by MentalM 11 hours ago

Not only that, he suggesting that it will magically works out, without any devastating consequences. You know, we just need to write a low that is going against the common sense, human nature, and the will of the gods, and that is how we will get a better society.

Comment by nkrisc 6 hours ago

There would be devastating consequences for the ad industry, yes. That’s the idea. For so long they have avoided almost all consequences. The consequences for those currently getting scammed would be more positive.

Comment by ulrikrasmussen 10 hours ago

As if the current situation doesn't have devastating consequences?

Comment by InsidiousWombat 7 hours ago

They use AI to pick what posts are allowed on platforms but not ads

Comment by augment_me 16 hours ago

What if an AI ad agent that escaped its' sandbox makes the ad, and an AI ad verifier agent that breached containment and went rogue accepted the ad, can they be held liable?

Comment by MisterMunchkin 6 hours ago

If you send a monkey into a house to unlock the door so that you can burgle it, you are held liable for the burglary. It’s no different. You set it to do the task, you are responsible.

Comment by nkrisc 8 hours ago

Of course. If they want to use an AI as verifier then they should be liable for the decisions it makes.

If that sounds too risky, then don’t use one, or develop one they reasonably trust and accept the cost when it fails.

Comment by flanz_10 16 hours ago

Yes.

Better make sure the AIs are contained and the ad verifiers aren't accepting rouge ads!

Comment by augment_me 16 hours ago

How? What is the law for this? It's not defined who is responsible for agents. What if the AI agent was running on an Israeli third party company server and there was another rogue agent that polluted its prior context window causing it to go rogue, it then hacked the Meta/Google Ad reviewer agent and caused it to accept the ad

Comment by majormajor 14 hours ago

>How? What is the law for this? It's not defined who is responsible for agents. What if the AI agent was running on an Israeli third party company server and there was another rogue agent that polluted its prior context window causing it to go rogue, it then hacked the Meta/Google Ad reviewer agent and caused it to accept the ad

The law could be whatever we wanted it to be.

Your example scenarios are hardly compelling reasons that we should just accept the status quo.

We don't need to allow companies to have no liability in accepting automated electronic claims of anything from anyone in the interest of making more ad revenue faster.

Comment by whycombilater 11 hours ago

Politicians who want a slice of that money do...

Comment by augment_me 14 hours ago

Fantastic, your wish is granted, the monkey's paw bends one finger.

"I do not accept this" does nothing, look at the current power situation of the big data companies, look at the economical incentives, will you personally go out and do something in the coming weekend that will change anything regarding this question? Next weekend? Who is going to do this?

If you can't answer that, you have to go with the assumption of status quo because it doesn't seem like your world is happening.

Comment by flanz_10 14 hours ago

What an annoying way to answer someone. "Hey you can't do anything, so might as well not talk at all".

You came to a discussion board, one about founding and building. You can disagree with people, but to act like the status quo is some immovable rock? I admit, it's difficult. But the world changes and can be changed.

Comment by gspr 9 hours ago

I think this is the single most annoying thing about this site – the pervasive belief that anything that is happening must be allowed to continue happening, because if it's happening it's somehow good or right or at least unstoppable.

This goes further than a simple aversion to regulation. It's a kind of defeatism on a scale I've never seen anywhere else, bar maybe very nihilist circles or angsty teenagers.

Comment by augment_me 13 hours ago

Making up scenarios that have no grounding to reality does not move a discussion forward.

If I start talking about space unicorns arriving to earth and giving people UBI by thursting their horns up peoples asses, it does not move the conversation forward meaningfully to any insight.

I would love if there was engagement that was grounded in incentives, if you can see a way out of this mess by realistic action, that would be meaningful.

Comment by bigfudge 10 hours ago

I’m assuming you’re American and your low probability for laws making meaningful changes is therefore rational given your broken political system. But that doesn’t mean other countries could not act. For all its faults, age verification of social media is a clear example of a policy that looked very unlikely a few years ago, and yet will likely have a material impact on the lives of young people in Australia and some European countries.

Making networks liable for fraudulent ads, or even placing a small duty of care on those who display ads would be politically popular in much of the developed world. I don’t see it as at all unrealistic that a populist of the left or right would not try and implement this in the next 10 years.

Comment by augment_me 2 hours ago

Sure. Age verification is however a massive celebration here at big tech. Many companies have really struggled with getting people to upload their IDs/passports as this has been seen as as integrity violation. It's a base for a successful internal profile for ads.

Now this was handed to the companies on a silver platter through litigation.

Comment by flanz_10 15 hours ago

> What is the law for this

the root of this conversation said

> Force them to vet ads or simply not run ads

so there is your law

> What if the AI agent was running on an Israeli third party company server and there was another rogue agent that polluted its prior context window causing it to go rogue, it then hacked the Meta/Google Ad reviewer agent and caused it to accept the ad

that would be a CFAA or other cybersecurity abuse, which is a separate topic.

Comment by pllbnk 10 hours ago

That's the thing about naysayers. They will say "it's impossible", "this technology doesn't work like that" and conveniently forget that technology must follow the law, not the other way around, and that the laws can be changed to fit the technological advances.

Comment by bumby 14 hours ago

Example: Licensed professional engineer has an intern design a bridge. Bridge collapses. Who is responsible? The licensed professional engineer.

This isn’t new to other domains. They already have systems to define who is responsible. If you’re outsourcing to AI, that shouldn’t absolve you of responsibility.

Comment by augment_me 14 hours ago

Okay so if the intern uses an AI which spawns another AI that breaks into some critical infrastructure, their supervisor is responsible?

It's a bit different in the software realm

Comment by bumby 13 hours ago

The cognizant engineer who “stamps” the software for use is responsible if it were to follow the same paradigm.

Software is only different by convention, not because of some immutable natural law. That’s the point. The convention can be changed. There are already PE licenses for control systems, so there’s no reason it couldn’t extend to other software. However, I think the industry would fight that tooth and nail because it’s easier and more profitable to shrug off the responsibility.

Comment by augment_me 12 hours ago

What if the engineer who "stamps" the software is outsourced to a 3rd party company that has the necessary certification to avoid gross negligence. So the engineer has followed the protocol as det my law and has done everything right, they can't be liable.

Happened at my uni, look at the comment below.

Comment by bumby 3 hours ago

You’re hung up and confused by certifications, which are a different animal. Look up what PE license actual are and how they function.

You can’t just outsource a design for a bridge to avoid responsibility. If that bridge is being built in California, an engineer who is licensed in California ultimately has to stamp the design, even if all the design work was done elsewhere.

Comment by augment_me 2 hours ago

I am saying it's not the same for software

Comment by bumby 26 minutes ago

I recognize that’s where we disagree. You just haven’t outlined any good reason why it’s fundamentally different. And your talk about certifications make me think you may not even understand what I’m saying.

The same rules can easily apply to software. There no fundamental reason it can’t, and the superficial “yeah but we’re different” excuse is just a rationalization.

Software can be regulated in a similar manner, we just choose not to in many instances.

Comment by bigfudge 10 hours ago

I don’t see that as very different. Once it’s established that this is possible or even likely outcome of using AI at scale, we should treat this as a form of negligence and act accordingly.

Comment by mbgerring 8 hours ago

Yes, the human who kicked off the chain is responsible. This is not complicated.

Comment by cowlevel 15 hours ago

What if i plug in an AI smart gun and point it at a person and the AI decides to pull the trigger do I go to jail?

Comment by augment_me 14 hours ago

Who goes to jail if a Tesla is hacked and runs over someone autonomously?

The rf engineer?

The cyber security engineer?

The project manager?

The AI engineer?

The hacker?

What if the hacker was an AI models that escaped its' sandbox across the world somewhere?

Like best case the family gets a payout and things continue like status quo, if you personally do something, you are screwed, but there is not really any law that can tie responsibility beyond some monetary punishment/cost of business for large corporations.

Comment by bumby 14 hours ago

Get rid of the industrial exemption and the responsibility falls to get licensed engineer who approves the design.

Most people don’t realize that many industries work within the framework of licensure, but also have industrial exemptions. There has also been a movement to peel back some of those exemptions because of the problems you point to.

Comment by augment_me 14 hours ago

Okay, my industrial engineer who approved this is part of a 3-man company in India.

We already do this. My prior uni got hacked, everyone's IDs/drivers licenses/passports, mails, data got leaked. The vendor was a 4-person third party cloud provider who had all of the necessary security certifications for the uni to avoid gross negligence. No-one paid anything as the 4-man firm went bankrupt and the uni got a new provider who is fully licensed to avoid gross negligence.

With software, you can stack these shells of proxies almost for free.

Even given this, the industrial exemption is not getting rid of currently with status quo. So the worldview is not really valid until it is.

Comment by bumby 13 hours ago

I’m not sure I follow. An industrial engineer is not the same as an industrial engineering exemption. I can’t absolve myself from the bridge design because I hired a designer in a different country; to use that design here, it must be approved by an engineer with jurisdiction. That’s who holds the responsibility.

Which licensed engineer stamped the software? The answer is probably “none”, because licensed engineers are liable even if their company is bankrupt. The person holds the license, not the company so it sounds like we’re talking past one another.

Comment by augment_me 12 hours ago

Sorry I mistyped, it meant to be responsible engineer given the industrial exemption.

I worked in HW before for home electronics that had to be certified. There was no responsibility for the engineers, the cert house had to take on this responsibility, and they had a shell certification company hired who would conduct the tests and take on the responsibility. At one point there was a litigation due to an RF leakage from a LATAM-bound device causing signaling issues to public infra and causing an accident, but it went nowhere because of the layering of responsibility made by the cert houses. No engineer was responsible.

Comment by bumby 3 hours ago

That type of HW certification is different than what I’m talking about. Yes, there are certain quality standards and certifications for something like J-STD, but importantly the domains that use them, like aerospace, still fall under industrial exemptions when it comes to a licensed engineer taking responsibility. Again, the license is attached to a real life person, not a trail of shell companies. If a bridge fails, you can literally look at the license number stamped on the design drawings to find out who is responsible.

Comment by whycombilater 11 hours ago

Please let it be Elon...

Please let it be Elon...

Please let it be Elon...

Comment by nkrisc 8 hours ago

If they accepted the ad they are liable. The origin of the ad is irrelevant. How they review the ad is irrelevant. The law need only regulate the outcome.

Comment by raizer88 10 hours ago

If my dog escape his cage and bite the hand of a woman, who is responsible? Me. The owner. The end.

Comment by wisty 15 hours ago

Legal systems exist to make reasonable decisions on edge cases.

If you accept literally anyone to run code on your customer's machine ... well ...

Comment by Spooky23 6 hours ago

That may be something to consider, but Meta is failing to address very simple to detect schemes… because they DNGAF.

https://www.justice.gov/opa/pr/us-department-justice-announc...

These guys did a pump and dump scheme. They used Facebook ads purporting to be from Warren Buffet or other financial people, which in turn referred people to WhatsApp groups led by a stolen identity of an actual financial advisor.

They ran hundreds of these groups and scammed thousands of people with a pump and dump scheme for a stock called CLEU.

Comment by agd 16 hours ago

YouTube does this too. Frequent, obviously fake, AI ads, impersonating politicians, Elon Musk etc.

Comment by alex1138 3 hours ago

Youtube got steadily worse for years but especially in the last few years as Neal Mohan took over

They've always been quite scummy with copyright but I almost feel Facebook can be blamed in general because they're the ones that juice the metrics so everyone feels they have to copy them

Edit: wording

Comment by skeptic_ai 14 hours ago

I think people don’t get it. But is Facebook themselves cooperating with the criminals to bypass those in exchange of cash.

Try to post yourself as a nobody without Facebook connections anything and many things gets flagged.

Then here you see below so many criminal ads (cocaine, cp and so on). It’s obvious they getting their share knowingly from crime.

Comment by boothby 16 hours ago

Amazingly I’ve seen some fairly convincing screenshots of ads for hard drugs on fb. I have this strange feeling that those ones aren’t scams. If Zuckerberg isn’t criminally liable for the federal felony of moving massive amounts of cocaine across state lines I don’t understand the war on drugs.

Comment by FireBeyond 15 hours ago

I've seen similar. As well as ones that blatantly hint at CSAM. Report, report. "Not against our community standards/guidelines".

Comment by sneak 15 hours ago

First off, why would you snitch?

Secondly, why would you report the offense… to the offender? That’s like filing a citizen complaint form for police misconduct… to the police.

HR is not your friend.

Comment by FireBeyond 14 hours ago

"Why would I report someone that might be selling CSAM?" There's a lot of things I can and will overlook. CSAM isn't one.

Well, here there's two offenders - Meta and the ad seller. Honestly, I suppose the best bet here would be reporting the ad to the FBI. Assuming I'm a snitch, that is...

I know HR is not my friend. HR looks out for the company. If you and the company's interests are aligned, lucky you. If not, not so much.

Comment by lightedman 3 hours ago

"First off, why would you snitch?"

That's a question typical of criminal scum. Are you criminal scum?

Comment by augment_me 16 hours ago

You don't understand, an AI agent made the ad, so it's okay, it just escaped its' sandbox, you have to understand that this was not meant to happen and it was an accident.

Comment by oefrha 15 hours ago

Ads for illegal/downright criminal products were a thing on Facebook long before AI agents. The irony is Facebook and co. usually try to paint themselves as victims rather than perpetrators.

Comment by dgan 9 hours ago

absolutely agree. let sink the hypocrisy in: somehow a DNS provider is liable for the content of websites it redirects to; but at the same time facebook isn't liable for the ads it chooses to show to millions.

Comment by nurumaik 12 hours ago

Why stop halfway. My proposal: Force them to simply not run ads obliteration of the ad industry with no ads surviving

Comment by imawakegnxoxo 16 hours ago

Just a reminder, these people know you are pregnant before you do

They are perfectly capable of distinguishing between good and bad actors

These companies are genuinely evil

Comment by hsuduebc2 16 hours ago

Absolutely. The amount of people scammed or even life's ruined are obscene. They are all pieces of shit. Especially Zuc.

Comment by libertine 3 hours ago

That's what happens in every other legacy media, there's tight regulations.

It's confusing how this doesn't apply to meta, google, etc..

Comment by ToucanLoucan 16 hours ago

For real. Why in the world would they police this? They have NO liability whatsoever. You're asking a business to turn down money because the money is shady. They don't give a fuck.

Comment by sneak 15 hours ago

“make” here either means legislation to enable civil liability that doesn’t exist today, or enforcing existing criminal laws against the wealthy ownership class.

Neither of these things will happen, for reasons which are obvious.

How do you suggest we implement your proposal? Anyone can say what they think should be. An implementation plan with actionable steps is the hard part.

Comment by Utilera 8 hours ago

[flagged]

Comment by rahimnathwani 2 hours ago

Jeff Horwitz and Engen Tham of Reuters recently won The Pulitzer Prize for "Beat Reporting" for

  "inventive and revelatory reporting on Meta that detailed the technology company’s willingness to expose users, including children, to scams and AI manipulation"
https://www.pulitzer.org/winners/jeff-horwitz-and-engen-tham...

The award was for a series of articles, one of which was published exactly a year ago: https://www.reuters.com/investigations/meta-is-earning-fortu...

Comment by jhloa2 17 hours ago

The amount of times I’ve reported obvious scam ads on instagram just to receive a “we found this to not be in violation of our terms” is so disheartening.

Comment by gwerbin 15 hours ago

Upwards of half the ads I see on YouTube are obvious scams. There's no way nobody at Alphabet is aware.

Comment by sneak 15 hours ago

Search for 4TB or 8TB USB sticks on amazon.com. You’ll find dozens or hundreds of $20-30 16GB or 32GB sticks with hacked firmware to report a multi-terabyte drive size, and dozens of one star reviews talking about how it lost their data. Those sizes, if real, would be $400+.

Of course they know. They have no civil or criminal consequences for engaging in a conspiracy to commit large scale wire fraud, so of course they just let it happen, because who wants to speak up and cause the metrics to go down?

Comment by left-struck 10 hours ago

In some countries where the consumer law is protective enough you can basically get those USB sticks for free. You buy them and then use a linux tool[0] to prove that they are fake. It also allows you to fix the flash drive to report its size correctly. Using the evidence you claim a refund. In my experience the seller doesn’t usually bother with a return which will be at their cost. So then you’re left with the USB and your money.

This also incidentally has the effect of making their business less profitable, so arguably it’s your moral duty if you can do this at no cost to yourself.

It really depends on the platform and your country’s consumer laws. Some platforms force a return which makes this whole exercise not worth it.

[0] https://github.com/AltraMayor/f3

Comment by Groxx 9 hours ago

Forcing a return does generally cost them even more though (costs of restocking, inspecting it, etc), so those platforms tend to penalize return-heavy vendors more.

So it still works, in some ways :)

Comment by my-huge-pony 7 hours ago

I thought my country is protective, but last time I've tried that I was supposed to return the scammy pendrive to some random address in China, at my expense. And the process was, only when seller confirms they received the package I get my refund. Needles to say, I didn't bother (though if I argued enough, I could probably get those few euro back).

Comment by maerF0x0 13 hours ago

Lots of them were using Jordan Peterson's voice for a while

Comment by BoredomIsFun 10 hours ago

I wonder why - Peterson's voice is not an exactly pleasant one...

Comment by telchior 6 hours ago

Sounds like a perfect choice to me, he had a cult leader-esque appeal with a subset of the same audience that would easily fall for scams.

Comment by snek_case 4 hours ago

I've reported creepy sexualization of minors (or content that was clearly intentionally designed to look like such), and got the same shrug response from them.

Comment by erentz 14 hours ago

In theory doesn't this open them up to legal action?

Prior to being notified they could claim they were unaware it was fraud. But after being notified of it, they have confirmed back that they reviewed it. Yet they continue to show it, making them aware and participating in the distribution.

Comment by 8ytecoder 17 hours ago

I bought a “smart” bike headlight from an Instagram ad. They sent me a regular old led headlight with a tracking number and everything. Instagram refused to take down the ad even after submitting proof.

I see obviously scummy ads on Apple News and now I see ads on Apple Maps as well. Ads are a bane on society - even accounting for free/cheap access to information we get in return.

Comment by z3t4 8 hours ago

The companies serving the ads are basically shooting themselves in the feet, because as more and more people learn not to trust the ads, their ad revenue will go down.

Comment by alex1138 3 hours ago

The typical talking point about Instagram is Zuckerberg bought it when it was barely a company so it wasn't a bad acquisition and he's grown it and blah blah (and it's not antitrust. despite him saying in emails it can hurt us)

All I know is I refuse to make an IG account to get around their NEVER ENDING 'log in to view anything' popups. And the fact people loved IG and now hate it as Zuck makes more and more of the decisions

He's a bad person, full stop. He doesn't deserve to belong in the conversation of genuine internet pioneers

Comment by tclancy 17 hours ago

Hey pal I really can turn your garden hose into a pressure washer better than anything on the market.

Need a flashlight for jacking deer? Just got to click now.

Comment by Utilera 8 hours ago

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Comment by ykm 4 hours ago

I wish we could ban online advertisement, it wont eliminate the scams be certainly slow them down. Running such scams across the country will be a huge barrier to an extent its costs will deter the scammers. It will revive print media, folks will start reading more as a side effect. Given the limited slots available in news papers, only real business ads will have more reach. It will become difficult for companies to make grand claims, the ads in print media itself will be one's receipt. Not to mention, nothing to personalize, so lesser threat to ones privacy. Ad business has just commoditized our attention and thus our brains. Where the companies cant influence us, they manipulate us. All these can go away with just one ban.

Comment by snek_case 4 hours ago

I like the spirit, but in that spirit, I also think that data brokers, and any private business collecting personal data on people, should be highly illegal. If our governments represented us, they would have banned this long ago.

With respect to fully banning ads online, that would probably kill meta and force a major restructuring of Google. Probably hundreds of thousands of layoffs across the tech industry, so they unfortunately wouldn't do it.

Comment by crispr245 6 hours ago

Facebook Marketplace is another hellhole that Meta could not care less to regulate. Beyond the fact that virtually all commerce platforms have some mechanism to prevent scams, which of course Facebook completely omits, the sheer amount of ilegal products/services sold there is terrifying.

Regarding the fact that “Meta does not make money from Marketplace itself”, this could be true at face value, nonetheless there is a significant amount of users on Facebook only for this feature in particular. In turns this represents more customers to serve ads to and profit from them.

Comment by hnthroawaysudok 7 hours ago

I worked as a media buyer for a few years in the beauty sector (and other stuff). I remember very well how then-Facebook treated us based on how much we spent. For example, we couldn't use before and after picture. I remember tracking down our big-spender competitors using the worst of the worst stuff to sell. While the business manager would simply reject our ads. When we started scaling the spending the ads would still get rejected, but we had a contact inside fb who would reverse the rejection. I never went rogue but I know very well how they would simply allow almost everything you need once your spending was tied to the projected revenue the facebook manager needed to reach for the company.

Comment by 7373737373 17 hours ago

Same on Google and Youtube. The CEOs and controlling shareholders should be sent straight to jail. Deliberate profiteering from crime!

Comment by olyjohn 15 hours ago

eBay is also selling obvious counterfeit items. Especially expensive car parts. I can't sell my shit anymore because there are so many fakes, and because of the flood of junk nobody can even find the genuine items.

Comment by 7373737373 8 hours ago

And Amazon is selling returned items as new without inspecting them. Causing customers to get scammed in turn when Amazon is with fake returns.

Comment by 505050 9 hours ago

This is the real reason to raise high profile investment money. Insurance. Once everyone is dirty, they're all equally untouchable.

Comment by golden-face 16 hours ago

Initially reading the title my mind thought "Cuban...Cuban defector/intelligence agent?! Oh wow I wonder what they have to reveal?"

It's Mark Cuban. Still worth reading tho. But I found my own personal reaction fascinating because I am not sure I would have clicked through if the title included the full "Mark Cuban".

Comment by codeproject 16 hours ago

even though you add the Mark to the headline, the title is still confusing. there are so many backstories to this. there is a little bit of clickbait factor.

Comment by walrus01 14 hours ago

Mark Cuban is a bit of a broken clock is right twice a day type pundit on many topics. There's a reason why Russ Hannemann in HBO's Silicon Valley was based on him...

Comment by otterley 14 hours ago

His primary achievement in life was to persuade Yahoo! to buy his broadcast.com business for nearly $6B (which was shut down very soon thereafter).

The same is true of Paul Graham, too (viaweb). Yahoo! made a few lucky people a lot of money, while impoverishing Yahoo! itself.

Comment by walrus01 14 hours ago

Preceding that, really, his primary accomplishment was the Russ Hanneman-esque literal "RADIO ON THE INTERNET", which of course what was broadcast.com

I'm just old enough to remember the hype and growth around realnetworks and realplayer in the seattle area too.

Comment by tiahura 3 hours ago

In the early 90s he was the way to listen to college sports radio broadcasts.

Comment by LastTrain 16 hours ago

Not into that billionaire on billionaire action?

Comment by lotsofpulp 13 hours ago

Cuban is closer to a commoner than he is to Zuckerberg.

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Comment by bananzamba 9 hours ago

A German finance YouTuber successfully sued Meta for scam ads that used his face and brand: https://thenextweb.com/news/meta-scam-ads-ruling-germany-fra...

Comment by paulirish 9 hours ago

Reuters report from a year ago:

> Meta internally projected that it would earn about 10% of its overall annual revenue – or $16 billion – from running advertising for scams and banned goods

> But the company only bans advertisers if its automated systems predict the marketers are at least 95% certain to be committing fraud, the documents show.

https://www.reuters.com/investigations/meta-is-earning-fortu...

Comment by balderdash 4 hours ago

Large advertising platforms need legislation akin to know your customer in banking. He advertiser needs to know their identity and make an assessment of their risk for fraud and suitability as a counterparty. 0

Comment by peterbecich 17 hours ago

These companies were profitable on higher quality ads in earlier years. Does this drop in quality indicate the ad well has run dry, so to speak? Or the demands for revenue are greater, necessitating a drop in standards?

Comment by mirashii 17 hours ago

Are we sure they were higher quality? They estimated in 2024 that 10% of their revenue was from fraudulent ads or ads that should be banned based on their own rules.

https://www.reuters.com/investigations/meta-is-earning-fortu...

This is nothing new, profiting off of fraud and abuse has been the name of the game for all the big advertisers from the beginning.

Comment by peterbecich 17 hours ago

My vague recollection from 10 or 15 years ago was higher quality ads.

Comment by mirashii 16 hours ago

I commented in another thread recently that almost 15 years ago on a high traffic site we were full of obvious scam ads, tons of fake world of Warcraft clones with busty characters asking you to play, tons of you’re the 1 millionth visitor click here to claim your prize, download buttons. Even the occasional penis enlargement pills and stuff would come through. I really think even if the scale is maybe amping up, things weren’t much better 20 years ago, the web was just smaller, fewer people were paying attention, and the folks who were there had grown up learning to spot that stuff from the beginning.

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Comment by hsuduebc2 16 hours ago

I doubt it. Advertising there is pretty expensive and you don't really have a choice today if you want advertise something. They just don't care, they are greedy mfs.

Comment by FireBeyond 15 hours ago

Yeah, anyone expecting Zuck to give a fraction of a shit is hopelessly naive.

This is the man who, after Facebook literally canary in a coal mined one of their own employees - let him be jailed as a "test" to see whether Zuck or any exec would be arrested like threatened, then let him stay a little longer because they could "get some good PR out of it", then when the guy came to the US after his release and was meant to meet Zuck, he couldn't even pull himself off of his phone, was led away by a flunky asking "who was that, anyway?".

Or when told by both his team and anyone in Myanmar (including the government) that they intended to use data from a Facebook feature to crack down on dissidents, which has historically included jail, torture, and execution, decided "well, it's a really cool feature - we're not going to turn it off".

To think he cares about "misleading ads" is laughable. They don't care about ads selling illegal drugs or hinting at selling CSAM.

I think it is hard to imagine someone in tech with as non-existent a moral and ethical compass as Mark Zuckerberg, and that's saying something.

Comment by specialist 50 minutes ago

Yup, Zuck is a moral cripple.

Comment by api 16 hours ago

Scams might be more profitable than legitimate businesses.

Comment by isolay 8 hours ago

The megacorps becoming criminal organizations is a logical and inevitable consequence of them being able to do whatever they want with impunity.

Comment by not-kinsale-joe 7 hours ago

Regulations are so strong on what a newspaper or magazine can print. It is a shame regulators are not set to enforce the same standards on social media.

Comment by Incipient 15 hours ago

Meta has to invest more money into screening advertising so they ban more ads and therefore make less money.

Unless there is a genuine financial (or legal) impact, they have no incentive.

Companies in the US still use a huge array of known harmful ingredients because they work better and are cheaper.

Blame the government for lack of regulation, that's what they're there for.

Comment by anenefan 17 hours ago

Yes they were doing the same is Australia ... I wouldn't know if they're still doing it here since one of the favourite scams used an Australian who took them to court. [1]

[1] https://www.abc.net.au/news/2026-08-11/andrew-forrest-meta-s...

Comment by siliconc0w 14 hours ago

It's pretty crazy this is tolerated by society, I know several older people scammed using Metas products.

And that isn't even counting the Instagram ads my wife falls for.

Comment by ares623 13 hours ago

The cool thing is that once scammed, the ~victims~ willing participants are effectively silenced due to a mixture of shame, and utter despair.

As a TechBro, not taking advantage of that would be negligence.

Comment by OsrsNeedsf2P 14 hours ago

I worked in a team that was only tangently related to this. There are hundreds of people at Meta who knew this was going on.

Comment by smokedetector1 13 hours ago

I interned there years ago and was disgusted by the pervasive sense of apathy towards the impact of the product in the world. the rot starts at the top

Comment by orwin 4 hours ago

I install ublock on every friend computer that I come across. Ads are a scourge, and people working in adtech are soulless. Induced demand distort the market, making them ineffective, ad networks sometimes serve malware, and all network serves scam ads and face no repercussions.

Comment by riffraff 10 hours ago

For a while there was a deepfake scam in Italian in FB which looked like a TV news with well known journalists announcing everyone would get money for free using some crypto thingy, followed by am interview with the prime minister saying they looked into this and it was safe.

The level of carelessness was astonishing to me.

Comment by elAhmo 10 hours ago

There was this one on Youtube as well with Musk.

Comment by jrochkind1 4 hours ago

> Before Meta bans an advertiser, its automated systems must peg the account as at least 95% likely to be running a scam, the documents say. Below that threshold, the suspected scammer simply pays more per ad and stays live.

Wait, what is their justification for charging you more for ad but not banning you? You are probably but not certainly a scammer, so we charge you more?

Is there something that makes this not what it appears from how OP described it, FB asking suspected scammers to increase the profit-share with meta?

Comment by neomantra 7 hours ago

Two weeks ago, I know two distinct octogenarians that got independently scammed by a deep-fake Bill Gates selling brain supplements.. thousands of dollars charged when they thought they were buying ~$100 .. so scam on scam on scam.

I do not know if they were on Facebook. But they had no reason to suspect it was fake (beside the obvious why would Bill sell you supplements, but they tie it as one of his Alzheimer's Research successes).

Comment by rob74 3 hours ago

Not just Facebook! I also regularly get obvious scam AI-generated ads on YouTube, e.g. for a weed killer with a video that shows the weeds wilting as soon as the substance is sprayed on, while the grass is completely unaffected. Or a car scratch remover that instantly returns any color of car to an as-good-as-new state. Or instantly adjustable glasses that work for any kind of sight impairment. Or (while it was still warmer) a miracle miniature air conditioner that could cool any room down in minutes without needing an external unit. Etc. etc. etc. All developed at or endorsed by serious-sounding universities or institutes (that have probably never heard of these products, same as Mark Cuban).

Comment by 100111011111 4 hours ago

So do all of them.

Google is quite terrible, too, make no mistake, I've had gigs where some ads were under attack from competitors click bots, not very sophisticated ones, mind you, and the Google ad console is completely useless, you have to have cf, find the traffic data there then submit to Google and pray they'll refund a bit, this is well after you been charged.

Now this very client who tasked me with this, in the console I'd of course see the Google flags where they say they might end the campaign because misleading this , non conform that etc but they give you all the time in the world for the "fix" while taking the money and while overlooking bot clicks.

Terrible and I guess industry standard "let it happen so long you have plausible denial cause"

Comment by trilogic 9 hours ago

Not different from harmful content. 16 billions fraud establish a pattern which makes a company liable. I would start by paying back the amount with on top a considerable fine (the kind of fine painful enough to remind you not to do it again), then a warning with penal prosecution next time.

Comment by puszczyk 9 hours ago

One of Polish billionaires/entrepreneurs was often featured in scam adds on Facebook (the adds that trick you into “investing” into “crypto”, and similar). Of course not only he — a lot of celebrities or politicians.

Anyways, he takes it to court and even started a campaign to raise awareness of how much money meta makes in Poland out of scams.

Notes: - Rafał Brzoska https://notesfrompoland.com/2026/08/27/poland-asks-eu-to-fin... - Usually there’s no crypto: scammers will show you a fake portal and steal your money

Comment by nervai 18 hours ago

Can we do YouTube next? Every YouTube ad these days is deception and fraud.

We've completely normalised big tech pushing straight up scams on the population.

Comment by dboreham 17 hours ago

TBF the USA is a country that normalizes scamming and deceptive practices since...1776.

Comment by plasticeagle 13 hours ago

AND you can report these obviously fake ads to the YouTube High Council, who do absolutely nothing.

Comment by scosman 17 hours ago

The ad Yahoo puts in this article is amazingly ironic

> Jeff Bezos backs a platform that lets anyone invest in rental homes for as little as $100 — 6 ways to build wealth like a landlord without actually being one

Comment by gottorf 17 hours ago

You could buy a share of VNQ for $96.23 as of market close today, and I'm sure Jeff Bezos at least has some exposure to it, so I guess it's factually true? Heh.

Comment by triceratops 17 hours ago

> I'm sure Jeff Bezos at least has some exposure to it

Right, through his 401k

Comment by coldtea 6 hours ago

Why would they change their decade long standing "scam ads are accepted since they're good for profits" policy, just because AI emerged?

Comment by laweijfmvo 15 hours ago

What are they supposed to do, not run AI deepfake scam ads?

Comment by whatever1 10 hours ago

Ok every business has a dirty secret. But Meta’s entire business is a slate of dirty secrets.

Comment by exabrial 12 hours ago

It isn't a "Scam", it's "optimizing ad revenue"

Comment by gverrilla 3 hours ago

Zuckerberg, enemy of humanity.

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Comment by wvh 7 hours ago

Once again this makes me feel that if Facebook/Meta would disappear, the world would be a bit better place.

Comment by etchalon 13 hours ago

Meta has no moral compass and does not care whom they harm.

Comment by alex1138 3 hours ago

Correct. Look at how Zuckerberg started life

"If you need info on people at Harvard just ask - people just submitted it, I don't know why. They 'trust me', dumb fucks"

"I'm going to fuck them [Winklevoss], probably in the ear"

"You can be unethical and legal and that's how I live my life haha"

Comment by elAhmo 10 hours ago

I don't think he is telling anything new.

Comment by adrr 18 hours ago

Remove section 230 fixes this problem. Every other business is responsible for what happens at their place of business/publications/sites. Social media sites follow the same rules as everyone else.

Comment by SideQuark 15 hours ago

No other business is liable in this manner. Run a classified ad in a newspaper, use it to scam someone, newspaper not liable. Hack into router at Starbucks, use it for fraud, Starbucks not liable. Put ad in your front lawn, for fraud, you’re not liable.

Making each of these liable really makes it easy to destroy your competition or enemies - commit crime via such methods, they suffer.

Comment by adrr 2 hours ago

Point me to the federal law that makes newspapers not liable for the content they publish. No other businesses have safe harbor protections codified into law.

Comment by erentz 12 hours ago

> Run a classified ad in a newspaper

This is not true in the case where the newspaper knows it is a scam, right? So as soon as Facebook says "we've reviewed this scam ad you notified us of, but found it complies with our terms and conditions", they're pretty clearly knowingly participating.

Comment by SideQuark 7 hours ago

It routinely is legal for certain networks to claim things are true that aren’t.

Why continue to simply not understand law then get upset when, well, you don’t understand law, or the claims you’re making?

Comment by otterley 2 hours ago

Say, where did you go to law school?

Comment by LargeWu 15 hours ago

No other platform has the scale that Meta does. Any company making as much money as they do can't claim they can't spend an extra $20 million/year to even pretend to fight the issue.

The larger the company, the larger the obligation they have to be a good citizen.

Comment by bdangubic 14 hours ago

they have no obligation unless there is a law that says they have an obligation. otherwise every penny spent is penny less for shareholders.

talking about morality and obligation in the context of meta, one of the most vile and evil corporations ever is not going to get us anywhere

Comment by FireBeyond 15 hours ago

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Comment by ethin 14 hours ago

Removing section 230 does not solve this problem. Section 230 does not do what you think it does.

Comment by mkhpalm 16 hours ago

I don't see how section 230 covers them when so many of these scams get reported only for Meta to respond saying they didn't find any issues.

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Comment by erentz 15 hours ago

I feel like whenever S230 comes up and I see people defending it I get confused because the defense doesn't seem to address what seems to be the concern of the people saying it needs removing (or more realistically reforming).

The concerned is one of consistency in how media is regulated. E.g. Facebook, is the worlds largest media company, and it truly acts and behaves as a publisher now. It acquires its content from an army of paid and unpaid providers. They may be individuals, often they are influencers, often they may be nefarious agents and companies. It then decides how to place that content in it's "publication", which just happens to be an app and website. It goes out and tells the market, "I have this great publication in which you can place ads!". It then sells ads to those people, and makes a decision on how to place those advertisements inside its publication alongside that content that it acquired.

So how is it not a publisher? And why should it be regulated to any kind of different standard from other publishers?

Comment by csnover 10 hours ago

Because removing Section 230 would not do anything to address the concern of the person saying it needs removing! It is a shield against civil liability, not criminal liability. If Facebook are aiding and abetting to profit from criminal fraud, Section 230 does not allow them to skate free, and so, it does not need to be changed.

If Section 230 were gone tomorrow, it would likely only be the Facebooks of the world who would survive, as only they could afford the lawyers necessary to fend off frivolous defamation lawsuits. No sane person would run a free web forum where they agree to be considered the “publisher” and therefore the liability for anything some rando posts.

Certainly I think there is a case that could be argued that when a web site says they explicitly screen and approve every piece of content, which as far as I know is what these ad tech companies claim to do with their ads, that it does create a duty of care which should not exist for UGC which is approved and moderated later. But I’m not currently aware of anyone arguing this point in court. Certainly that would be the thing to do first. Otherwise all these knee-jerk “reform S230” remarks are advocating for solving a cockroach infestation by dropping nuclear bombs on the city.

Comment by SideQuark 15 hours ago

Simply Google “is social media a publisher” and you’ll learn it is not, not even close, by any legal definition.

Therefore you could save all your other questions and statements.

Comment by toddmorey 15 hours ago

OK, fine. But they are also an ad network, which absolutely acts as a publisher. I think they should be liable for the revenue they bring in from knowingly fraudulent ads.

Legal definitions can should change in order to keep up with society and technology.

Comment by SideQuark 7 hours ago

No where does it say they know which ads are fraudulent and continue that particular ad.

It’s nuts how many people simply don’t read or think.

Walmart can say, for example, they know they’ll lose 3B to theft. That doesn’t mean they are wanting it, or allowing it, or know exactly which item will be stolen when and where. It means, given their scale, and from evidence they gather after the fact, this is an estimate of what happens when they have so many locations.

Now go read carefully, and don’t make stuff up about what you read, and think about the facts presented.

Comment by erentz 15 hours ago

You're just responding here by saying "by law they are not thing X" in response to people who are saying "maybe the law should be different because they sure act like thing X".

Comment by SideQuark 7 hours ago

No. Did you read the law? You wanting them to be a publisher because you don’t understand the difference between a legal use of a word and a popular use of a word does not make them a publisher any more than the right to bear arms means I can go shirtless.

Publisher, in the legal sense, has a long history, and content providers are not that any more the the word arm in the legal sense means human arms.

Comment by GrinningFool 3 hours ago

But that legal meaning of the word can be changed by changing the laws. Seems that's what's under discussion here.

Comment by otterley 14 hours ago

When social media chooses what to display in a user’s feed—even if the content is 3P generated— then it starts to look an awful lot like a publisher. Would you consider a newspaper not to be a publisher of its own op-Ed page? How about the old Reader’s Digest?

Comment by SideQuark 7 hours ago

So a comic book store, by choosing what to put in the front of a store, is a publisher. Me, by choosing what Christmas decorations to put out front, is a publisher.

I wish people would simply learn to read a little law instead of routinely not understanding simple concepts.

Comment by otterley 4 hours ago

I am an attorney.

Your analogies don’t hold. There’s no act of content reproduction (the essence of publication), as there is with the examples I provided. DMCA is about copyrightable subject matter.

So how about you knock it off with the attitude?

Comment by Terr_ 17 hours ago

You beat me to it.

I'd emphasize that the scummiest sites with zero moderation never needed Section 230! Section 230 is what allows you to have some moderation (e.g. banning spammers) without suddenly becoming entirely liable for anything that passes the filter.

Blindly reverting Section 230 means eliminating that moderate position, splintering sites into:

1. Ones that abandon moderation entirely in favor of chaos. Maybe you can salvage something by giving opt-in filtering tools to individuals, but you'll still have the problem of someone using your site to store ten terabytes of the Bee Movie.

2. Ones that demand participants sign a serious legal document promising to pay for any problems before they can submit anything.

3. Ones which remove almost all expressive ability, beyond narrow things like like/upvote features.

Comment by georgemcbay 17 hours ago

Paid advertisements should be exempt from Section 230.

If you're earning almost 200 billion dollars a year directly from the posting of a certain type of content, you can afford basic moderation to avoid obvious scams and fraud.

Comment by Terr_ 14 hours ago

While I like the general thrust of that idea, there are some kinks to work out.

For example, suppose someone pays $/month for Cubic Zirconia Membership Tier on a site that boosts their posts over the hoi polloi.

That person makes a post hyping up their company or product with a link. Isn't that also a "paid advertisement", just with a different payment scheme? What happens if their product is a scam or otherwise legally-problematic? If gets Section 230 protection, how can we prevent sites/advertisers from abusing the new definition?

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Comment by dpkirchner 17 hours ago

I have a terrible idea: an ad blocker that only blocks AI generated ads. It submits the ad image/copy to Gemini and if it is not a fake product the ad is displayed. I'm confident that Gemini would do a pretty good job at identifying these scams and that the extension would demonstrate how easy it would be for Google to do it themselves. If they and their employees cared.

I could LLM this up but eh. It won't actually convince Googlers to do the right thing so it'll just stay a terrible idea.

Comment by ryan_lane 16 hours ago

It's not like that would save you from the scam ads. They were a problem before AI and if they see their AI ads blocked in large volume, they'll switch back to non-AI generated ads.

I can't remember the last time I saw an ad on instagram that wasn't some kind of scam.

Comment by jedmeyers 17 hours ago

I know Snap might not be that popular here, but what is your experience with Snap ads? Same amount of scam or more?

Comment by hsuduebc2 16 hours ago

No amount of hate this fucking company gets will ever be enough.

Comment by phendrenad2 9 hours ago

Someone should set up an AI agent that clicks around Facebook, detects scam ads, reports them to Facebook, and then, if it still sees the same ad an hour later, file a lawsuit. One per ad. Demand that they preserve records related to how many other people may have seen that ad.

Comment by nullbio 10 hours ago

Advertising really does seem to be at the root of a lot of societies evils.

Comment by thewhitetulip 13 hours ago

Have you guys got AI ads for Tai Chi Walking thst supposedly melts fat in 45 days by just walking?

Comment by 0x4e 16 hours ago

The irony behind this article serving AI slop ads that are likely malicious.

Comment by contubernio 11 hours ago

When a business like meta turns to scummy/scammy revenue sources it signals that their core business has serious problems.

Comment by paaloeye 7 hours ago

How bad do you have to be so even Cuban says it's shit?

Comment by sneak 15 hours ago

eBay is also knowingly complicit in enabling completely fraudulent sellers, by policy, at scale.

It improves their bottom line, so everyone there is disincentivized to fix it.

Comment by otterley 14 hours ago

I wouldn’t argue they are “knowingly complicit” as much as they are “willfully blind.”

Comment by 7373737373 8 hours ago

It's at least vast criminal negligence then. At a billion dollar scale you can't just say "oopsie", profit at that scale comes with a supervisory and controlling responsibility. It's not like they wouldn't analyze where their money is coming from, what specifically is profitable

Comment by otterley 1 hour ago

> profit at that scale comes with a supervisory and controlling responsibility

If only that were true. The law is pretty weak in this area.

Comment by sneak 9 hours ago

That’s the thing, though. They aren’t blind, you just can’t prove it. They’re plausibly blind, strictly from a legal standpoint.

They know.

I’ve sent them high res well lit photo evidence of the fraud and they still left me to have to do a chargeback via my card issuer for receiving counterfeit merchandise. You know this has happened thousands of times.

Comment by d--b 10 hours ago

The main issue is that most ads are scam anyways. Where do you draw the line?

The Gordon Ramsey pans are not considered scam, but they’re still highly priced garbage sold by a greatly misleading ad.

The Tai Chi thing is clearly a scam, but it’s lying just a little more than the pans ad, and pointing you to a definitely more predatory business.

But they are not fundamentally different…

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