Muse: Meta's personal AI agent, features and capabilities
Posted by yks 2 hours ago
Comments
Comment by RGS1811 2 hours ago
Comment by augment_me 2 hours ago
Comment by wnevets 1 hour ago
Is there tho? I have Facebook account but don't use it in any meaningful way. I'm certainly not feeding it any new data. I'm curious to know what percentage of that 3 billion are zombie accounts like mine.
Comment by cillianpower 1 hour ago
Comment by ipaddr 43 minutes ago
90% of zoomers don't have an account, most rarely use it and don't add more than a few photos for social proof.
Comment by dr_ 13 minutes ago
Comment by bertmuir 17 minutes ago
Comment by stronglikedan 3 minutes ago
Yes.
> I'm curious to know what percentage
A fraction of one.
Same with most topics that HN considers sensitive, such as privacy concerns. >99% of people just don't give a shit.
Comment by alexpotato 12 minutes ago
It's for real estate so you can't select age ranges.
The view count grouped by age (highest views to lowest) was:
- 65 to 75
- 55 to 65
- 45 to 55
And almost all women.
In other words, there are a LOT of older women on FB.
Comment by runjake 39 minutes ago
At even 1% of that figure, that's a heck of a lot of people.
1. https://investor.atmeta.com/investor-news/press-release-deta...
Comment by hbn 42 minutes ago
Comment by walthamstow 25 minutes ago
Comment by 1123581321 1 hour ago
Comment by smokel 1 hour ago
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Comment by missedthecue 54 minutes ago
So how many billions is that before throwing in IG and FB?
Comment by badc0ffee 15 minutes ago
Comment by dbbk 1 hour ago
Comment by oblio 53 minutes ago
Also WhatsApp is absolutely huge around the world and wherever I go it doesn't seem like it's slowing down.
Comment by lxgr 2 hours ago
People don't need to love a company to use its products. The perceived benefit merely needs to be bigger than the perceived cost.
Comment by jcgl 21 minutes ago
I presume the hardest part would be avoiding detection via decompilation and other reverse engineering techniques. Not familiar with that space (can anyone here shed some light?), but it seems likely that an entity with Meta’s resources would be able to figure that out.
E2EE probably protects well against bulk data collection (traffic analysis would sniff out sending 2x volume of data pretty quickly). But something more subtle and targeted, smuggled out in various fields of various protocols, would be hard to detect.
Comment by lxgr 14 minutes ago
Comment by augment_me 2 hours ago
This is even further away from the reality where people have breakdowns because their app icon moved location and is not in the usual spot.
The average person is optimizing towards energy use minimization by default because life is already hard enough with plans, kids, etc.
Use incentives and we will arrive at closer truths than by claims and expressions.
Comment by larodi 1 hour ago
Comment by lxgr 2 hours ago
Comment by bossyTeacher 1 hour ago
- Meta data of your messages is not encrypted so meta can make a graph of who you talk to and when
- backups are not encrypted by default so plaintext of your private chats can be obtained
- even if you enable encryption for backups all it takes is for the other person in your private convo (or a person in a group chat) to not enable it for your messages to be available in plaintext
Comment by addandsubtract 27 minutes ago
Comment by lxgr 11 minutes ago
Comment by lxgr 1 hour ago
Yes, but importantly not by Meta themselves.
> - Meta data of your messages is not encrypted so meta can make a graph of who you talk to and when
Fair enough and worth mentioning. I'm personally fine with it.
> - even if you enable encryption for backups all it takes is for the other person in your private convo (or a person in a group chat) to not enable it for your messages to be available in plaintext
Yes, but how would you prevent that even in principle? I can't control what the people I'm messaging do with their copy of my messages. As long as there isn't unnecessary non-repudiation (e.g. by the sender cryptographically signing all outbound messages, which the Signal protocol intentionally avoids), I think this is fair as well.
I do agree that e.g. vanishing chats with a short timeout/"view only once" images should probably not be included in backups, though; last time I checked, I think they were.
Comment by cobbzilla 47 minutes ago
Don’t they save backups to Meta? Even if not, they can read whatever’s (unencrypted) on your phone if they really want to.
Comment by lxgr 13 minutes ago
Comment by cyanydeez 2 hours ago
Comment by lxgr 2 hours ago
Comment by Egrodo 1 hour ago
Comment by cyanydeez 26 minutes ago
Comment by runjake 26 minutes ago
https://investor.atmeta.com/investor-news/press-release-deta...
Comment by meowface 2 hours ago
Comment by shimman 1 hour ago
Comment by edgarvaldes 1 hour ago
I guess a lot of the AI enthusiasts are already pushing the "I automated my daily life decisions to this awesome AI. I now have more time and more brain power left to be productive!" angle.
Comment by matherial 1 hour ago
And yes, you can counter with a hypothetical about a future totalitarian police state, or evil hackers, or whatever, but that makes you sound crazy. In practice, it's a trade-off most people are comfortable making because they can't think of anything that some trillion-dollar tech company, or the FBI, or the FSB, would ever want to do to them specifically.
It's the same reason why the market share for Firefox is a rounding error.
Comment by RGS1811 1 hour ago
Comment by ryandrake 36 minutes ago
Comment by cactacea 1 hour ago
Immigration agencies are absolutely monitoring social media when people cross borders, apply for visas, etc. There's nothing hypothetical or future about this at all.
Comment by filoleg 27 minutes ago
The hypothetical part was not about them being able to do it, but about them caring to do anything with that information.
My mother is pretty much locked-in on fb/whatsapp/instagram. She travels internationally rather frequently, including to more "questionable" countries (where she just happens to have relatives that she wants to visit). She has never faced any issues related to her usage of meta products (or social media in general).
It boggles my mind how there are actual adults on HN, who straight up fail to comprehend that telling a normal person (e.g., my mom, who is imo in the majority of the kind of people using social media) something like "you shouldn't be doing it, because muh gubernment surveillance and unencrypted comms and you are being watched by the feds" is gonna just make you sound crazy.
And why wouldn't it? She has never faced any issues, and she has been actively using whatsapp+ig all the time, for over a decade. And the same holds true for everyone she knows as well. Not once did she face any issues ever, despite traveling multiple times a year every year, including to some countries that are on pretty adversarial terms with the US (we are talking "sanctioned" type of adversarial).
The thing is, she faces none of the hypothetical issues that could come from her usage of those services. Neither do any of the people she ever talked to, and that's the overwhelming majority of the users of those services. You are more than welcome to claim that she might not be educated or aware enough to understand the issues at hand (and it is at least partially true). I am just baffled and disappointed by how there is such a large contingent of HN users who straight up cannot even comprehend the mindset and experiences of an average adult user.
Comment by gunalx 2 hours ago
I dont think anyone knowing full and well would be comfortable with it. At least that would dumbfound me.
Comment by Anon1096 2 hours ago
Comment by capitanazo77 44 minutes ago
Comment by nomel 2 hours ago
If you can't understand how the general population, the target customer for Meta, would think of using something like this, then it almost certainly means your entire social circle is within the same tech-aware bubble that you are in here. ;) I have a few non-tech people that I talk bounce this sort of thing off of, periodically, as a reality check.
Comment by Catloafdev 2 hours ago
Comment by jeanmichelselli 2 hours ago
Comment by npalli 1 hour ago
Comment by croddin 2 hours ago
Comment by ebbi 1 hour ago
Comment by elisbce 9 minutes ago
Comment by lenerdenator 1 hour ago
It's not just Meta, either. How often do we have people on here talking about how amazing Chinese models are when the list of security breaches involving the Chinese government is extensive?
People want something easy, quick, and free. Do those things and they'll let you get away with anything.
Comment by algovex 2 hours ago
Comment by aftbit 2 hours ago
Comment by dabedee 27 minutes ago
The technology is produced by a public company. And, in this case, the company is useful context for this story since it has just recently agreed to pay about $18 billion to resolve a multistate lawsuit claiming it intentionally designed addictive platforms that harmed young people's mental health.
You cannot detach the technology from the company. It's definitely not a neutral artifact.
Comment by ryandrake 31 minutes ago
It's impossible (or at least dishonest) to try to simply discuss the pure technical aspects of The Torment Nexus.
Comment by heyjamesknight 2 hours ago
It's just tradition at this point.
Comment by frail_figure 1 hour ago
Comment by avaer 2 hours ago
Always the same thing. I wish product designers would have some modicum of imagination for how agents can actually help people.
Literally none of these examples are improved by this kind of personal AI agent; on the contrary, it means letting your agency be dictated by companies that do not have your interests in mind.
Comment by glaslong 1 hour ago
If 1,000 people need to approve the User Journey, you get flights, reminders and docs... because that is what 1,000 big tech employees mutually share as easily understandable common problems within their own corporate zeitgeist.
Disclosure: I work for Meta, and run into this phenomenon daily, but I do not work on Muse.
Comment by paimapi 10 minutes ago
it's like someone who has a personal chauffeur designing the driving experience of a car - you get educated guesses at best and just total crud at worst. actual epiphanies that happen over repeated use and idle thoughts just don't happen
Comment by cgearhart 2 hours ago
Comment by jawilson2 1 hour ago
This example should be "Super Friendly AI Assistant!!" and it fails on the absolute most basic thing I could throw at it.
Comment by qwerpy 42 minutes ago
I had a different AI (Grok) successfully take a prompt like "I live at this address and need to pick up my son from school at 2:30pm, and then we need to hit these three stores before heading back home. Find the path with the least driving and add all of these as discrete events to my calendar with their addresses embedded, and give me a google maps link with the full path so I can double-check". Did it correctly on the first try. I'd think other AIs could do that too. So I'm thinking it was the scanned image that gave it problems?
Comment by wavefunction 1 hour ago
Comment by robotshmobot 1 hour ago
Comment by dools 1 hour ago
Comment by ihumanable 1 hour ago
Then says "checking alternate routes" then shows them a card with their original flight details (it does have "Delayed" in red at the top) and asks them if they would like to change their flight.
The user responds with "Yes please! :thumbsup:"
The AI does not provide any information about the new flight, and only displays a card for the original flight, which being the original, is the day and time the User likely wanted to travel.
Between it being the only piece of information on the screen and the status of "checking for alternate routes" it will certainly be a surprise for the User when their Sept. 17th 5:45 departure has been rescheduled for Sept. 19th to avoid a two hour delay. Helpfully replaced with a 2 day delay, thanks Muse!
Comment by addandsubtract 22 minutes ago
Comment by throw03172019 6 minutes ago
Comment by hazelnut 1 hour ago
Shopping is another classic. I personally don't want to trust an AI agent with checkout. research is fine, but I don't want the AI to go on a shopping spree or Amazon added some subscription into their checkout flow and suddenly, I'm paying for Prime because my AI agent thought it's a good idea or just missed it.
It's not unheard of that Amazon bundles a subscription into your checkout. So I don't think it's too unrealistic.
Comment by dgellow 1 hour ago
Comment by ryandrake 26 minutes ago
AI itself is a product that could only come from the mind of a corporate executive: It's a cheerful, helpful sycophant, who always does what it's told and stays in its lane, has infinite energy and memory, and allows the user to concentrate on his golf game instead of all those mundane other things. It's the perfect employee, from their perspective.
Comment by iAMkenough 48 minutes ago
Meta’s ideal parent is too busy to spend time with their kids, so they let the AI pick sponsored garbage for their cart and check out with their Link payment details.
Comment by LtWorf 1 hour ago
Comment by darkwizard42 1 hour ago
Most people use their personal email extremely sparingly and it is inundated with promotional / account-related materials which are already handled rather deftly by most mainstream email providers
Comment by IshKebab 1 hour ago
Comment by sudohalt 1 hour ago
Comment by subpixel 24 minutes ago
Comment by moomoo11 1 hour ago
i've gone on many trips before, and one of the most fun parts of it is doing the actual planning and finding stuff
i'd much rather AI do the boring shit, like when it comes to insurance with multiple parties and service providers involved that don't talk to each other at all, making things 10x more complicated than they need to be
Comment by pydry 1 hour ago
(at least, this is what ive seen)
Comment by misrasaurabh1 2 hours ago
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Comment by brcmthrowaway 2 hours ago
Comment by asveikau 2 hours ago
Comment by spiderice 2 hours ago
I think you need to recalibrate what a "normie" is.
Comment by iAMkenough 9 minutes ago
Comment by asveikau 1 hour ago
Do you like your utility company? Your phone company? Your ISP? Your insurance?
Comment by motoxpro 1 hour ago
Meta products are entertainment, not water and power, comparing them to that is so overblown.
Plenty of people don't use IG or Facebook at all, and plenty of people just go on every now and then and enjoy the experience and leave.
Comment by asveikau 1 hour ago
> Roughly 54% to 70% of Americans express an unfavorable view of him
> Zuckerberg is viewed negatively by both major parties. Democrats and Republicans alike report high rates of disapproval regarding his influence and leadership.
> Dislike for the Meta CEO spans all age groups, though younger adults display particularly high skepticism.
YOU GUYS are so far out of touch to say normies don't hate and distrust the people behind Meta. They will use the products but this is not a positive reflection on the brand at all.
Comment by dspillett 2 hours ago
Comment by ieie3366 2 hours ago
Comment by asveikau 2 hours ago
Comment by colordrops 2 hours ago
Comment by InsideOutSanta 2 hours ago
Comment by ZacnyLos 1 hour ago
Comment by NightCrwler 2 hours ago
Comment by modeless 2 hours ago
In 2015 Facebook (not yet renamed to Meta) launched a personal assistant named simply "M" that lived in Messenger and functioned remarkably like ChatGPT does today. At the time it was basically entirely humans on the backend, with the idea that they could replace humans incrementally as they collected data. Really ahead of its time. They shut it down in 2018, which seems shortsighted in hindsight. That data would have been invaluable just a few years later.
https://www.technologyreview.com/2017/04/14/152563/facebooks...
Comment by mapmeld 1 hour ago
2015 story: https://www.wired.com/2015/02/magic-the-startup/
Thread seeking a follow-up in 2022: https://news.ycombinator.com/item?id=34148402
Comment by sroerick 2 hours ago
I'm sure many others will criticize other aspects of Meta, and rightly so. But imagine using a Claw agent with zero tech support available
Comment by frangonf 16 minutes ago
I think Meta limiting factor for this product was lack of agentic capable models which they fixed now with aggressive RLHF focused data gathering.
Comment by iamdelirium 1 hour ago
Comment by nater5000 2 hours ago
None of this seems new. Maybe polished, but useless to anyone who is seriously using AI for anything important. I imagine this is effectively a toy for boomers who want to feel like they're keeping up with the latest tech by tapping a few buttons in Facebook.
And none of that even touches that fact that nobody should be OK with Meta having this kind of access to their life. But I'll leave that to others to harp on lol
Comment by small_model 1 hour ago
Comment by kevinlou 1 hour ago
Comment by locusofself 2 hours ago
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Comment by aprilthird2021 2 hours ago
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Comment by porridgeraisin 51 minutes ago
Comment by nzoschke 2 hours ago
The Agent Computer is super powerful, but by definition its easier than ever to build one yourself, and a the result is a personal and private computer.
I know most "normal" people wont want to build their own this but there are still a lot of options that don't involve giving Meta or Grok all your data.
I put some notes on all this here: https://housecat.com/blog/agent-computer-101
Comment by AM1010101 24 minutes ago
Comment by declan_roberts 2 hours ago
I can't even begin to comprehend what kind of personal and PII data this thing will be scraping from its users. Caveat emptor!
Comment by hazelnut 1 hour ago
Comment by xnx 2 hours ago
Comment by nater5000 2 hours ago
If Muse could actually just show me content that I want to see and cut out all of the other crap, I'd be willing to use it. Of course, there's no way Zucc will pay for an expensive AI service that will undercut his main revenue stream.
Comment by sho_hn 2 hours ago
It's certainly honest.
Is this marketing to end-users or to stakeholders?
Comment by zapbampow 2 hours ago
Comment by llIIllIIllIIl 11 minutes ago
Comment by dmix 16 minutes ago
Will this finally be the era of thin-clients? Third times the charm
Comment by parapsychic 2 hours ago
Comment by laweijfmvo 1 hour ago
Comment by bel8 1 hour ago
Now they have Muse Spark 1.3, which is somewhere between Sonnet and Flable (Opus tier in my experience) in intelligence, but is very fast at 200+ tok/s.
I have been using Muse Spark 1.3 contrib (the one that shares your data for training but is much cheaper) via OpenCode Go $10/mo plan for coding and the thing flies, it's a pleasure to use. I think the only faster acessible model currently is Gemini 3.8 Flash which is around 250-280 tok/s.
Comment by bilalnpe 1 hour ago
There is already evidence of groups setting websites and "think tanks" that aren't for human but for influencing AIs scraping them.
I wonder if having the contributor model read and summarize your propaganda would be even more effective. Instead of astroturfing reddit, just feed it to the model directly. Give it generated threads and ask it loaded questions.
Comment by bel8 1 hour ago
My personal opinion is that trying to make LLMs inefficient is futile and causes even more waste of earth resources.
It's like trying to stop a coal-powered locomotive by parking a truck on the rails. You're just going to make the thing burn more coal before reaching it's destination.
Comment by bilalnpe 1 hour ago
Comment by chvid 2 hours ago
The schedule your tennis lessons and do your travel package list scenarios are of course rubbish.
Comment by mholt 1 hour ago
I guess I'll focus mine more on the things Meta doesn't care about, like privacy and control.
Comment by throwyawayyyy 1 hour ago
Comment by simonw 1 hour ago
That's sensible. Hopefully you can set a spending limit too? I'd be OK giving my agent a $100 limit.
Comment by ghostlayersecur 1 hour ago
Comment by messh 1 hour ago
Comment by arionhardison 2 hours ago
Travel is such a huge play here because its inherently social; so "^n viral loop where N is travelers; odds are most will have some meta app so possibly lower friction here too. Not to mention the adjacent travel econ: e.g.: eat, sleep etc..
Amplified an order of magnitude for the e-mail piece given how badly Meta would like to have google's g-mail data.
Either way, interesting play IMO.
Note: Moved from dupe thread.
Comment by thm 2 hours ago
Comment by wiradikusuma 2 hours ago
Maybe I'm in the minority?
Comment by Anon1096 2 hours ago
Comment by nilsherzig 1 hour ago
But even in this hypothetical world I would still have a hard time teaching an LLM what I find important in a product. Not everything can be captured in easy to compare numbers. "Does the device creak under pressure?", "What's the one weirdly unergonomic thing about it you only notice after weeks of using?"... Stuff like that. Things which are easy to miss even if the model ingests all relevant reviews about the product, because it might not stand out, but might be important for me.
Comment by dzink 1 hour ago
Comment by ngd 1 hour ago
Comment by random3 2 hours ago
Comment by aniceperson 1 hour ago
Comment by Centigonal 2 hours ago
It's not a bad product idea, but adoption might be rough because of all the negative goodwill that Meta has accumulated over the years. Also, I wouldn't be surprised if someone (maybe one of the big AI labs) ran Meta's own playbook against them here by creating an imitator and aggressively funding adoption to try and win the market as a fast follower.
Comment by hodder 1 hour ago
Comment by randartie 59 minutes ago
Comment by AgharaShyam 1 hour ago
https://allume.com/memos/2026-07-allume-v4/
Seems like they changed names internally from "Hatch" (some UI still uses hatch instead of muse)
Comment by gnivol 1 hour ago
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Comment by dbgrman 1 hour ago
BOZ. Meta's current CTO. Not too long ago.
Comment by andrewinardeer 2 hours ago
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Comment by nhecker 24 minutes ago
Comment by cautiouscat 2 hours ago
Comment by sergiotapia 2 hours ago
Why would you give them access to your accounts, your email, your purchase habits, your preferences, your communication style and more.
How do they wash this stink off?
Comment by mavamaarten 1 hour ago
Comment by ChrisArchitect 2 hours ago
Comment by exizt88 2 hours ago
Comment by armanj 2 hours ago
Comment by dbg31415 2 hours ago
Zuck: Just ask.
Zuck: I have over 4,000 emails, pictures, addresses, SNS
[Redacted Friend's Name]: What? How'd you manage that one?
Zuck: People just submitted it.
Zuck: I don't know why.
Zuck: They "trust me"
Zuck: Dumb fucks
Comment by nilsherzig 1 hour ago
Comment by lowbloodsugar 1 hour ago
ROFLMAO
Comment by DarmokTanagra 1 hour ago