Why Sony can't bring back its classic Walkman models

Now the product would be niche, and what had been originally built for its production became unavailable. The effort to stand up it all over again would not pay off.

people just want it but not enough people to buy the thing

same happen with physical games

    But fair play to OP, you'd have to bounce it through at least Google Translate to make it legible to the predominant English-speaking HM crowd: https://x-com.translate.goog/akiraa_tanaka/status/2080114490...

I imagine grok on x will do this too

> I don’t think it’s true that the capabilities to make these devices are lost.

I think they are. Not all knowledge is captured in documentation and blueprints. A lot of knowledge existed only in brains of now retired people. And even blueprints are lost when companies go out of businesses.

You could make a Walkman; it'd cost $3-10k each.

Is this surprising?

They are a commodity (you can literally build a fairly decent for less than $10 in parts) so therefore are low profit. Brands you have heard of generally don't want to play in commodity markets.

The alternative is to move upmarket where prestige or specific features are important:

> some sort of enthusiast audiophile flac player thing that costs way too much.

There you go.

> Why can't somebody take simple smartphone hardware and make a modern media player that is not a phone?

They can and do. Look on Amazon.

They call into the two buckets you outline above. Just buy one of the $50 ones from the companies you haven't heard of.

https://electronics.sony.com/audio/walkman-digital-recorders...

the burning answer is really, by the time you've chosen a modern merchant soc, and put a screen on it, you're really more or less at the same BOM cost as a very low end android device (and frankly, the soc bsp you chose is likely to be android/aosp to begin with)

so you're basically competing head to head with every shitphone maker out there, and they have economies of scale. you do not.

> Why can't somebody take simple smartphone hardware

and so... now you're competing with simple smartphones. you're going to charge more for a fancy case for something that requires to be carried separate from your phone and offers zero additional advantage?

there's a huge market for external mobile DSPs for this reason. this is an example of an entry level one https://www.microcenter.com/product/705193/moondrop-freedsp-...

btw, im sure someone like shanling is making exactly what you're thinking of, but they often have limited production runs and still cost within the same range as a basic android phone (usually a bit more)

Because you can do that with any phone and just not use the phone part?

https://a.co/d/055SGJE1

The only market is in the "enthusiast audiophile flac player thing that costs way too much", just like it is currently for vinyls and DVD players.

(I don't know about Apple's current iPod lineup but I'm assuming they all have the app store on them. I do miss my old iPod classic though.)

Why can't people simply take inexpensive smartphone hardware, install modern media player software on it, and then just use it to listen to music?

Is it fundamentally impossible to properly enjoy music while ignoring the extra parts that sit disused inside?

I mean: At least here in the States, a person can walk into a Walmart or Best Buy with a fifty dollar bill, and walk out with a brand new Motorola MP3-playing device with wifi, an IPS screen, a headphone jack, and an SD card slot -- and they can then simply use it.

I recently got the Shanling M0s. It runs its own OS and seems to me completely at parity with what MP3 players used to be back in the day; in fact I think it's the best one I've ever had, and I've been buying those devices since the Diamond Rio. If more people just got one, Shanling would no longer be a company nobody's ever heard of, and the economics would change to further bring down the price too (although I think it's not all that bad right now).

The original iPod was an offline device with high quality interfaces and it "just worked." The fact that such a thing can't be found for music - let alone video - speaks volumes.

Although FiiO is probably the company to look at for these kind of products.

Though I have a walkman (that kinda sucks cuz it's android.... it's (USB-C AND annoying Android OS) XOR (Proprietary charging cable) from Sony nowadays

> Why can't somebody take simple smartphone hardware and make a modern media player that is not a phone?

Sony Walkmans are this, along with a bunch of the random mp3 players you would find on amazon. I don't know why some other people replying to you are acting like this doesn't exist.

I know the late 90s called and want their MP3 straight out of Napster and their 10 GB HDD back but you can safely up the ante to lossless FLAC files.

MP3 is, literally, 30+ years old and I traded my 10 GB HDD for a 1 TB NVMe SSD that could read an uncompressed dump of my entire 10 GB HDD in about two seconds.

FLAC files are only about 2x the size of 320 kbps mp3.

Really, it's 2026. We can do it (I do it).

I'd like a Ferrari for $20,000 but we both know that's not gonna happen.

These days, you can just buy a name, but it's expensive.

Factory A is going to make a device for $50, sell 1,000 for them for $150 and make $100,000 ($150*1000-$50*1000).

Factory B can make the same device for $50, buy a name that you've heard of for $100,000, buy some reviews in magazines you're heard of for another $100,000, and sell 1,000 of them for $350 a piece and then they'll make $100,000. ($350*1000-$200,000-$50*1000)

1) Music player that holds a ton of songs.

2) Lossless.

3) No touch screen control.

4) Battery that is long lasting and semi-replaceable.

5) Smaller than modern phones.

6) Great software experience, which for me meant Apple Music compatible.

7) Wired. Not Bluetooth.

A $400 Sony Android-based player doesn't meet 3, 4, nor 5. Most importantly, $400 for a product that doesn't meet some pretty important criteria is ridiculous. A shitty tiny Chinese player isn't going to meet 3, 4, 6 and it'll die on you in a couple of years and you'll be back at square one.

My solution was to buy a 5.5 Gen iPod off eBay ($100), a microSD card carrier (iFlash.xyz - $40), and four microSD cards (Back in my day, $50 each for 256gb). Yes, I had to open the iPod, but yes, it checks all my boxes. And it came in less than the Sony player.

I’ve driven many 90s and 2000s jdm cars and I also own a 2019 Japanese car and the quality of the 2019 car is just incomparable. The 90s cars feel like bits of plastic thrown together haphazardly, not that different from like an industrial Japanese truck’s interior. The cars are legendary sure but the interiors are awful.

Now those cars are much older too, but my 2019 car’s interior looks damn near brand new despite having been in the harsh Australian sun for 6 to 7 years, while I remember older cars I owned didn’t fare so well after just 5 years.

Duping tapes on cheap decks to get one ratty-sounding copy, or spending more money to get a better-sounding original copy at the local record store downtown -- for it to eventually find itself wrapped around the pinch roller.

The weird featuresets: Some bougie later ones had auto-reverse, so the days of flipping a tape were over. But some players couldn't even stop on their own at the end of a tape when rewinding or fast-fowarding. (And some only had fast-forward. Want to rewind? Eject tape, flip tape, FF tape, flip again.)

The awesome battery life: I could get, like, whole several trips to and from school out of a pair of AA batteries -- if I was lucky! Replacing them in advance to ward off inevitable failure lead to fun games like having an assortment of variously-used batteries to experiment with when the small stack of new ones inevitably ran dry.

The awesome fidelity: A bass boost switch sometimes, even though the headphones had no bass anyway. An ineffective 3-band EQ if fancy. The interactive wow and flutter of having one in a pants pocket on the move, keeping time with your pace. The stereo image that was always just a little bit offset and slightly closer to the left or right ear than the middle.

The musical selection: It was always such an excellent time selecting a singular tape to listen to for the day, because carrying more than that took up real physical space.

Besides all that: Stopping to change tapes on these precious devices would attract attention, and attention was an astounding thing in a world with plumes of tetraethyl lead in the air. After that, there's no longer a walkman nor any tapes, but at least you've got a new black eye to talk about and the music selection problem is completely resolved!

Yeah, it was certainly an era.

---

If someone from the future had somehow come back and showed the 1990 version of me any of our modern pocket supercomputers along with a $20 pair of wireless earbuds and access to Spotify, I'd have simply revered them as a god.

I would not be suprise if it was cheaper to find and refurb a vintage Walkman.

https://www.perfectcircuit.com/gieskes

The TE recorder is beautiful. I hadn’t heard of that term captures it perfectly. The itch is only scratched once it’s owned though right? O_o Their OB-4 has a similar wheel transport that can be scrubbed too and it keeps a rolling buffer of the last so many seconds of sound into the speaker from whatever source is playing.

My TradingView (Yearly) model for the phenomenon: 23.05*10^12/M2SL*A4102C1Q027SBEA/(USPOP*CIVPART/100*(1-UNRATE/100))

A4102C1Q027SBEA is total US wages/salaries,

A4102C1Q027SBEA/(USPOP*CIVPART/100*(1-UNRATE/100)) attempts to get a rough average of individual wage/salary,

23.05*10^12/M2SL normalizes the time series to today's Dollar value (in M2 terms).

They can, but people wouldn't want to pay the price. When adjusting for inflation, clothes today are much cheaper than 30 years ago, and the main producers of high-quality cotton (Kazakhstan and Egypt) are having continuous drought problems so the best raw material is even more expensive.

The combination of customer expectation for low prices, and more expensive raw materials, exacerbated by lower production volume, means that very few would be willing to buy. As an example, take a look at the high quality jeans market: there are a few niche companies in Japan, Europe, US and Canada producing jeans at the same level of quality as 50-100 years ago, in some cases the exact same model as, say, a 1950's Levi's. Those jeans start at $200 per pair, but go even up to $400-500 and the manufacturers are barely surviving.

We had rewriteable CDs but they were so awkward, large, and unreliable that it never quite filled that need.

This is probably not near, but maybe in 10-20 years?

Anyway, yes, give your kids physical media, if anything it'll give them something physical to associate with the memory of e.g. music. For me, streaming has lowered the value of music. Before streaming I'd pirate, because digital music was easier, but even then it had more value to me because I had curated playlists and whatnot. Trying to make up for it by buying vinyls of my favorite albums, even though I don't own a player (yet).

That is already happening. I like to frequent Vintage Computer Festival and for the last few years a few of them have had MD-Con as part of a convention within a convention. A whole room dedicated to MiniDisc tech showing off laptops, desktops, camcorders, pro-hifi gear, etc. There is a collector that even brings a large portion of his collection which is all in blue including rare blue color minidiscs themselves from company promo's. One example is a promo MD from Boss Coffee in japan which looked fantastic.

There is even a revival in the software used to burn/format minidiscs since most of the original software is ancient now.

Its pretty fun to visit them as someone who used a minidisc player through highschool and college until I got the original Microsoft Zune. A lot of the people I met at the last two MD-Con's loved looking through all the models presented at the con to try and find the same device they back in the day.

https://www.mdcon.live/

Same here.

I was just recently wondering if there were any places that sell Walkman's still. I remember walking around Seoul and ended up in a maze of closet sized electronic and nick-nack shops with some really random old parts and gadgets. Made me miss my old boombox. Thought that would be a good place to go back and look for a walkman, but the Maxell MXCP-P100 – wireless cassette player looks perfect